Nevacolor Premium Hair Color 12.01 Ash Super Lightener is a permanent hair dye designed for those looking to achieve a bright, cool-toned blonde. This high-performance formula helps lift your natural base while depositing cool ash tones to minimize unwanted warmth and brassiness.
Perfect for home or salon use, this cream color provides even coverage and a luminous finish, leaving your hair looking vibrant, glossy, and beautifully refreshed.
Key Ingredients
Full ingredient list on packaging
How to Use
Mix the cream hair color with the appropriate developer in a non-metallic bowl according to the instructions inside the box.
Apply the mixture evenly to dry, unwashed hair, starting from the roots and working through the lengths.
Leave on for the recommended processing time, then rinse thoroughly until the water runs clear.
Delivers a cool, ash-toned blonde finish while lifting natural hair color
Formulated to help minimize unwanted brassy and yellow undertones
Provides long-lasting, vibrant color with a luminous shine
Creamy consistency ensures easy, even application from root to tip
