Aveda Men Pure-Formance Grooming Clay for Strong Hold 75ml

Aveda Men Pure-Formance Grooming Clay is a high-performance styling clay designed for men who want a strong hold with a matte finish. This lightweight formula adds thickness and control, making it easy to create defined, textured styles that last all day.

Perfect for fine to medium hair types, this grooming clay builds bulk and shape without weighing down your strands or leaving greasy residue behind.

Key Ingredients

• Full ingredient list on packaging

How to Use

1. Rub a small amount of clay between your palms to warm and activate the product.
2. Apply evenly through damp or dry hair.
3. Style with your fingers or a comb to achieve your desired look.

• Provides a strong, pliable hold that keeps hair in place
• Delivers a natural-looking matte finish with no shine
• Adds visible thickness and texture to fine or limp hair
• Lightweight formula washes out easily without buildup